Set up and run your loyalty programme
Reward repeat clients with points they earn on purchases and spend from their balance, plus optional tiers that unlock extra perks the more they spend or visit.
Turn it on and set the rates
Open Loyalty in the sidebar, then the Program tab.
- Set Points per €1 spent (how fast clients earn) and € per point (what a point is worth on redemption).
- Switch on Loyalty program enabled, then Points enabled to let clients earn and spend points at all.
- Press Save program.
Example: how the rate turns into euros
Say you set 1 point per €1 and €0.05 per point. A client pays €60 excluding VAT for a visit at the till and gets 60 points. Once they have 200 points, Tervita values them at €10 when you redeem them. The nominal return of this setup is 1 × €0.05 = 5% of spend.
At the till, points are calculated on the amount excluding VAT and rounded down to whole points, so on small receipts the real percentage is slightly below the nominal one. Before changing the rate, decide what share of revenue you are willing to give back: budgeting and the choice between points and tiers are covered in the salon loyalty programme guide.
Award or redeem points
On the Members tab, pick a client, then:
- Award for a purchase - enter the Amount spent (€) and press Earn.
- Redeem points - enter the points to redeem and press Redeem. Tervita lowers the client's points balance and shows what the points are worth in euros. That is all it does: it is not tied to a sale and does not change the total at the till, so give the client the benefit yourself outside the till sale. Discounts at the till come only from promo codes and tier rewards.
Points also build up automatically whenever that client checks out at the till, with no action needed here - the Members tab is for one-off awards, corrections, or purchases rung up outside the till.
The table below lists every client with a loyalty account: current balance, lifetime earned and lifetime redeemed. A client only appears there once they've earned or redeemed at least once.
Tiers
Switch on Tiers enabled (Program tab), then set the Tier metric window - Lifetime, or a rolling 3/6/12/24 months - the period tier thresholds are measured over.
- In Tier ladder, fill in a Tier name, pick the Metric (Spend or Visits) and a threshold, then choose a Reward type: a discount percentage, a free service, or a custom perk you describe yourself.
- Press Add tier.
- Each tier has an Active/Inactive switch controlling whether clients can currently reach it, and a Delete action.
At the till, a discount or free-service reward for that client's tier can be applied with one press of Apply reward; a custom perk has no fixed value to calculate, so it's marked to apply manually instead. After changing thresholds, press Recalculate tiers to re-evaluate every client's tier immediately, rather than waiting for their next visit.
How loyalty differs from gift cards, promo codes and packages
- Points and tiers belong to one client's record and grow with that client's purchases and visits.
- A gift card is a money balance redeemed with the card's code. A promo code is a discount by code with your own limits: validity dates, usage limits, new clients only. Both are set up separately, see gift cards and promo codes.
- A package is a prepaid bundle of sessions at a fixed price, see packages.
Points build up for clients who already come back. They will not bring back a client who has stopped visiting: for that, use campaigns with the Not visited in the last N days filter.
Good to know
- Points and tiers are entirely internal - clients don't see a balance or tier anywhere on the public booking page.
- Awarding points, redeeming points, and managing the programme itself (rates, toggles, tiers) are three separate permissions - ask an administrator if a control is missing for you.
- Loyalty program enabled is the master switch for the whole programme; Points enabled and Tiers enabled can each be turned off on their own while the programme itself stays on.